Sussex men show off huge weight loss at Kick Off The Weight
A group of 27 men in Worthing and Lancing embarked on a journey to lose weight and live healthily this spring. They all enrolled in Kick Off The Weight, a programme delivered by AITC that helps men make real, lasting changes to their lives. Between them, the group managed to lose an incredible 34 stone
AITC hosts south east Premier League Kicks tournament
Teams representing football clubs across south east England were invited to take part in a special tournament at the Albion training ground. As part of the Premier League Kicks programme, teams from six football clubs in the south east joined AITC at the American Express Elite Football Performance Centre in Lancing for a regional tournament.
AITC nominated at Football Business Awards for eighth year running
For the eighth year in a row, we have been nominated for Best Football Community Scheme at the Football Business Awards (FBAs). We have been placed on the shortlist for this honour every year since 2016, winning it on five occasions. We have been put forward for Best Football Community Scheme alongside Everton in the
£20,000 raised at Community Matchday
Our men’s game against Brentford on 1 April was our official Community Matchday. Albion fans once again showed their support for AITC by donating, visiting us at the Albion bus, and taking part in AITC activities all over the stadium. Fans who visited the AITC bus were greeted by special guests Guy Butters and Norman
How free football has been a lifeline for Susan’s family
No one understands the life-changing power of football quite like Susan, a mum-of-four from Moulsecoomb. Susan’s three sons – Brady, Aidan, and Oscar – are completely football-mad Albion fans and all three of them attend our Moulsecoomb Premier League Kicks football sessions, which are free to attend for any child in the local area Mum