
Meet the Foundation staff: Kicks coach Sadie
Sadie, Premier League Kicks coach HOW DID YOU GET HERE? I first found out about the Foundation by taking part in free Premier League Kicks sessions when I was young. I wasn’t really playing any kind of football at the time, but then I was invited along to a Kicks session. I was one of

AITC hosts south east Premier League Kicks tournament
Teams representing football clubs across south east England were invited to take part in a special tournament at the Albion training ground. As part of the Premier League Kicks programme, teams from six football clubs in the south east joined AITC at the American Express Elite Football Performance Centre in Lancing for a regional tournament.

How free football has been a lifeline for Susan’s family
No one understands the life-changing power of football quite like Susan, a mum-of-four from Moulsecoomb. Susan’s three sons – Brady, Aidan, and Oscar – are completely football-mad Albion fans and all three of them attend our Moulsecoomb Premier League Kicks football sessions, which are free to attend for any child in the local area Mum

AITC launches Cost of Living Appeal fundraising campaign
Albion in the Community has launched a fundraising campaign to help support people in Sussex through the cost of living crisis. Times are tough and families are having to cut back more than ever, which means that there are children all over Sussex whose parents can’t afford to pay for their football sessions. We don’t

AITC and police join forces to tackle anti-social behaviour
A group of young people from Brighton and Hove were invited to the Amex Stadium as part of a programme combatting anti-social behaviour. The group of children, aged between 11 and 16, all take part in our Premier League Kicks sessions in Moulsecoomb. The Premier League Kicks programme provides free football sessions for young people